Scope and Importance of Marketing

Scope and Importance of Marketing

SHR Marketing is the pioneer in providing 100% practical Digital Marketing and result-oriented Digital Marketing Services in Islamabad / Rawalpindi with exceptional customer service.

Marketing is a tricky topic to define and frame in. The Marketing studies field has rapidly moved and reached a very high level but still defining it into some fixed variables is just impossible. Marketing is defined as the process responsible for identifying, anticipating, and satisfying customer requirements profitably.

Marketing is part of the management process responsible for identifying, anticipating, and satisfying customer requirements profitably.

Let’s try to understand the definition of marketing and also get a sense of its importance, reach, and radius in business, corporations, organizations, and your life.

Marketing is the management function that organizes and directs all those business activities involved in assessing and converting customer purchasing power into effective demand for a specific product or service, and in moving the product or service to the final consumer or user to achieve the profit target or other objectives set by a company.

Marketing’s universal functions are:

  • Selling
  • Transportation
  • Sorting
  • Standardization and Grading
  • Financing.
  • Risk-Taking

Importance of Marketing

It is important to study marketing for several reasons. Marketing stimulates demand, costs a large part of sales, employs people, supports industries, affects all consumers, and plays a major role in daily life.

Since marketing stimulates demand, marketing’s fundamental task is to generate consumer interest in goods and services. Increased consumer interest in goods and services increases demand and increases the Gross National Product (GNP) of a country.

A large portion of sales revenue goes to cover marketing costs. These costs should not be mistaken as marketing profits, nor should they be

Marketing has a strong influence on the beliefs and lifestyles of the members of society. Marketing has often been blamed for developing materialistic attitudes, fads, product obsolescence, a reliance on gadgets, conspicuous consumption, superficial product differences, and wasting resources

SHR Marketing 360:

Real estate marketing is a marketing strategy that involves promoting your unique value proposition to the general public to establish a brand, gain customers, and increase sales & revenue by closing real estate transactions. To be precise, it is all about gaining interest and winning the trust and confidence of the customer in your Real Estate venture. The ultimate aim of SHR Marketing 360 is a lead generation and subsequent conversion.

Companies in this sector need to implement sound real estate marketing strategies to stay on top of the intense competition. Have a look at some of the best-performing strategies to grow your business-

  1. Identification of target market.
  2. Effective budgeting with growth experiments for marketing expenses.
  3. Use social media channels like youtube, and email newsletters, and create a business-oriented website for better customer engagement.
  4. Focus on word-of-mouth publicity and referrals.

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Hash Residency located in Bahria Town Phase 8, Rawalpindi is in its developing stage, therefore, rates are affordable. This is an upcoming commercial hub that brings an ultimate shopping experience. Hash Real Estate & Builders are the Developers of this mega project. Moreover, Hash Residency brings all of the major local and international standard apartments under one roof. Delivering an outstanding and smart living with all luxuries and amenities.

Hash Residency in Bahria Town Rawalpindi is the best investment as we promise our clients a secure future and dream lifestyle. For investors and stakeholders, Hashi GoC’s Hash Residency is the most reliable and ideal location to invest within. 

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